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Umbrella Committees The BISA has three "Umbrella Committees" to foster participation among its membership. The agenda, focal areas and programs of the association are guided with the input and contributions of these committees. The Marketing/Productivity Committee addresses marketing and distribution issues ranging from best practices and sales effectiveness to back office operations. Members have a forum in which they can both exchange information and glean insights from participants across the many sectors of our industry. The Research Committee identifies and addresses the information needs of BISA members. It coordinates with the other two committees in identifying needs and developing solutions. The Legislative/Regulatory Committee works to assure a healthy legislative and regulatory environment for banks as they expand their efforts into additional facets of the financial services industry. BISA member firms designate a delegate for each of the committees. |