The BISA's 2008
Advertising & Editorial Supplement

RETIREMENT MANAGEMENT

In the Winter issue of Bank Insurance & Securities Marketing

Who Should Participate?

Companies That Market These Products To Financial Institutions:

• VARIABLE ANNUITIES
• INDEXED ANNUITIES
• VARIABLE LIFE
• TERM LIFE
• MUTUAL FUNDS
• HEDGE FUNDS
• WRAP ACCOUNTS
• SECURTIES
• LONG TERM CARE
• THIRD PARTY MARKETING SERVICES
• SOFTWARE AND SYSTEMS
• TRAINING & EDUCATION
• 401(K)
• PENSION PLANS

RETIREMENT MANAGEMENT SUPPLEMENT OVERVIEW:

Now in its fourth year, the BISA's annual Retirement Management Advertising / Editorial Supplement has become an important tool for companies marketing retirement products to banks. Sponsoring the supplement allows companies to specifically and effectively present retirement products to a readymade target audience consisting of the nation's leading bank financial program leaders

The supplement's editorial is provided by BISM's editors and the supplement sponsors and is overseen by BISM's Editor-in-Chief, Andrew Singer, who has been researching and writing about the bank financial marketplace for two decades.The supplement reaches over 32,500 bank financial service leaders with widespread distribution through Bank Insurance & Securities Marketing magazine, BISM Online and other channels.

Generous sponsorship rate discounts are available to BISA Leadership Members, as well as to Bank Insurance & Securities Marketing's 2007 four-time advertisers. in 2007. In order to allow companies of all sizes to participate in this well-targeted medium, various sponsorship packages are offered.

EDITORIAL CONTENT:

The in-depth editorial of the BISA's Retirement Planning supplement is not the usual faire of fluff and filler that you find in many supplements. Rather, the supplement provides an important resource for bank financial program leaders and advisors, covering such timely topics as:

• Successful bank marketing programs — how to make them work for you
• BISM Online, on the BISA website, providing distribution to an additional 8,000 readers
• Focusing on the burgeoning wealth management sector
• A fresh perspective on the challenges of the baby boomer market

DISTRIBUTION AND READERSHIP:

The supplement is distributed through four well-targeted channels, providing a total circulation of 32,500:

• Bank Insurance & Securities Marketing magazine with a circulation of over 22,500 leaders in the bank insurance and securities marketplace, including CFOs, CEOs, presidents, vice presidents and marketing managers in banks, savings and loans and credit unions.
• BISM Online, on the BISA website, providing distribution to an additional 8,000 e-mail readers
• BISA annual convention attended by leaders in the bank insurance and investment marketplace
• Supplement Reprints distributed directly by supplement sponsors

SPONSORSHIP PRIVILEGES:

PREMIUM SPONSORSHIP

• TWO FULL PAGE, FULL COLOR ADS
• TWO FULL PAGES OF EDITORIAL
• 500 complimentary copies
• Distribution to 22,500 bank financial leaders in BISM magazine
• Editorial distribution to additional 8,000+ on BISM Online
• Additional 2,000 overprinted for distribution at BISA conferences
• Prominent logo-listing & company contact info on BISM Online

Rate: $15,000 Save $1,000 when you sign up by Jan. 4

Select Sponsorship

• ONE FULL PAGE, FULL COLOR
• ONE FULL PAGE OF EDITORIAL
• 250 complimentary copies
• Distribution to 22,500 bank financial leaders in BISM magazine
• Editorial distribution to additional 8,000 on BISM Online
• Additional 2,000 overprinted for distribution at BISA conferences
• Prominent logo-listing & company contact info on BISM Online

Rate: $9,000 Save $700 when you sign up by Jan. 4

Participant Sponsorship

• FULL PAGE, FULL COLOR AD
• 100 complimentary copies
• Distribution to 22,500 bank financial leaders in BISM magazine
• Additional 2,000 overprinted for distribution at BISA conferences
• Prominent logo-listing & company contact info on BISM Online

Rate: $7,000 Save $500 when you sign up by Jan. 4

DEADLINES

January 5     Early-bird sign up to receive rate discounts
January 11   regular sign up
January 18   editorial
January 25   artwork

RATE DISCOUNTS AVAILABLE:

20% DISCOUNT to 2007 4-time advertisers

25% DISCOUNT to BISA Leadership Members

FOR INFORMATION CONTACT:
Marianne Erwin
Advertising Manager
Bank Insurance & Securities Marketing
Ph. 541-684-0214
Email: bism.ads@bisanet.org