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To learn more about advertising opportunities in Portfolio, Portfolio Weekly and website offerings, please click here for the 2020 Media Kit.


Contact the BISA Sales Manager at


BISA Portfolio Content Guidelines  



Portfolio is the leading online publication for professionals and broker/dealers in the bank insurance and securities industry. This online publication is a valuable resource for industry-specific knowledge and tips and is the key information channel for thought-leading professionals revolutionizing the bank insurance and securities industry.


BISA’s Portfolio site offers the opportunity for member and non-member organizations to provide thought-leadership content to our audience through the following means:

  • Contributed Content (member only)
  • Sponsored Content (member and non-member)
  • Custom Content (member and non-member)

Below is an outline of the opportunities should you see a fit for your company or organization.


Contributed Content

Contributed content is content sourced from BISA members for the Portfolio site. This content should be original articles, research, graphics, etc. written by BISA members and/or their organizations for the BISA audience. Contributed content can be housed in any section of the Portfolio site.


Contributed content is accepted on a rolling basis throughout the year and will be scheduled out by the BISA Portfolio editorial team based on the existing internal editorial calendar. Contributed content must focus on thought-leadership topics and be relevant and informational for BISA members.


Please contact if you have a relevant submission.


Sponsored Content

Sponsored content lives in our Leadership Perspectives section of the Portfolio site. It is supplied by the external company or organization and posted on BISA’s Portfolio site for a fee. The piece will include a company logo and verbiage to delineate it from original Portfolio content and articles.


Sponsored content must adhere to a strict set of guidelines that uphold the editorial integrity of the publication. The Portfolio editor has the right to revise all articles to fit BISA and Portfolio style and voice.


Please contact for more details.


Custom Content

Custom content is content developed by the BISA Portfolio editorial team in partnership with an external organization or company for a fee. This content can live in any section on the site and will be delineated on the article page with a note about the partnership between BISA Portfolio and the external organization or company in creating that content piece.


If your organization is interested in telling your story in a unique, nontraditional way, custom content is a great vehicle to add an editorial spin to your initiatives.


Please contact for more details.


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